Girls gone cold surfing

Cold Hawaii Klitmoller Just Rip’it Open - surfing competition held in Denmark on 2nd April gathered only toughest surfers. We all know thoughest of the thoughest are polish girls:) 
Team with Kasia Pajzderska, Monika Kołaczkiewicz i Karolina Wolińska packed their warmest westuits and headed do Denmark. Check the story.

fot. Joanna Jadwiga

After 11 hour journey we still had hope for the evening session at the sunset. On site we were stopped by very cold and windy evening. We began our adventure by finding wood for the fireplace to warm our beautiful, though severely cold cottage house on the dunes. It turned out that the Danes are very well organized in this regard, and we did not have the slightest problem. Later that evening, we were able to see some local spots that showed us Sean, an Australian living in Poland. He arrived the day before us, so we had already done some research (thank you Sean!).
The morning also proved to be very cold, despite the beautiful sunshine. Highly motivated we set out in search of the perfect wave. Driving along the Cold Hawaii coast  we found the best conditions in Thisted, several kilometers below Klitmoller. The waves that day were quite small, and the temperature was not very pleasant. The water was about 5 degrees, the air around 7, but we were able to have a very nice 1.5 hours session. Waves got smaller from hour to hour, so we switched surfboards to longboards and we went to visit Klitmoller. Very quiet town looked almost deserted. You can rather meet a person on a skateboard than a car. Driving along the beach we watched the flat surface of the water, wondering if the sea has time to bring a swell tomorrow so that competition can start.
It did!

The competition has four categories:
• Open Surf
• Women
• Juniors
• Longboard

The decision was made to hold competition in Bøgstedrende, a few kilometers below Klitmoller. Minutes after 8 the first male heats started. The conditions were difficult, very similar to the Baltic decent storm. It was  very cold, windy, and the strong current made it difficult to maintain the lineup. For these reasons, the organizers decided to move the women's competition at the spot in the center of Tolderstein Klitmoller. The first women's heat started about 3 p.m. The waves were even and more predictable than Bøgstedrende. The current was not so strong all the time but it was terribly cold.

Each of us went to another heat, I competed in the first, second Monika, Kasia in the third. The first heat lasted 15 minutes after another 20 minutes. After struggling in water at about 5'C we all qulified to the next heat. The level of competing girls was high. In addition to local surfers also girls from Germany and Sweden arrived, who were not the first time on the spot.
There was so little time between heats, that there was no chance to get changed and to stay warm. On the beach there was no space to protect yourself from the wind. Some of the girls very well prepared for such conditions and put windproof overall on on wet wetsuit, the other players were hiding in the board quivers.
Another heat was the elimination to the semi-finals, which got me and Monica qualified.
In each of the two semi-final heats competed 4 girls, 4 best passed to the finals. Unfortunately, at this stage we finished already our rivalry, none of us were able to enter the finals. Though perhaps it was for the better, another heat at this temperature could end with severe cold. At least I was very happy when, after almost 4 hours I could change the wet wetsuit for dry and warm clothes.

Congratulations to all the though girls. We have the motivation and the goal to achieve. The next stop DM Surf Tour soon.


Richer with new experiences and satisfied with the results, we returned to the cabin to dry wetsuits and prepare for the next day "Festival of waves," which turned out to be the best day. There was no wind and smooth water surface brought long and even 1,5m waves. Apart from the cold and rain conditions were perfect. Then we had no longer any doubt why this place is called Cold Hawaii.

fot. Joanna Jadwiga

fot. Joanna Jadwiga










fot. Joanna Jadwiga






10 reasons to drink coconut water

Springtime, detox, bikini body, we so many think about right now. We have one simple tip to follow to get your body on the right track - coconut water! By now you should already know that there is nothing healthier to drink, but let's see what is this all about.



Let's start with few words on the basics - what exactly is coconut water? This magic potion is in fact clear, slightly turbid liquid inside young, still green coconut, packed with nutrients. Here are just few of many benefits. It is 95% water and there is usually some jelly-like meat on the inside of the fresh coconuts.

1) REHYDRATION

Coconut water is in fact best isotonic you will get, as it contains essential electrolytes. Coconut water is a source of five important minerals: potassium, magnesium, calcium, sodium and phosphorus. 


2) POST-WORKOUT DRINK

Add a pinch or two of sea salt to your coconut water drink and you get just the right level of sodium flushed away during workout. Coconut water contains 295 mg of potassium, which means that one cup of this tropical drink has more potassium than a banana.


3) PERFECT SKIN

Coconut water has the ability to clear up and subsequently tone the skin. Drinking coco water helps to moisturize the skin within and eliminates large amounts of oil.




4) REDUCES BLOOD PRESSURE

A disproportionate level of electrolytes can result in high blood pressure. Because coconut water contains an adequate supply of each, it can be used as a balancing mechanism.



5) COMPATIBLE WITH HUMAN BLOOD

Fun fact - coconut water is similar to human blood plasma. During World War II British and Japanese patients were given coconut water intravenously in an emergency because saline was unavailable.


6) HELPS IN WEIGHT LOSS

The fat content in coconut water is extremely low, so you can drink it without the fear of empty calories, present in many flavored drinks. It also helps to keep your appetite lower and makes you feel full because of its rich nature.


7) ULTIMATE HANGOVER REMEDY

Coconut water will help you to settle your stomach and replace essential electrolytes.


8) RELIEF IN DIGESTION

Because of its high concentration of fiber, it helps to prevent indigestion and reduce the chance of acid reflux.

9) IT IS ANTI-AGING
It contains a group of plant hormones called cytokinins, which are involved in the growth, development and aging of a plant. According to Journal of Anti-aging medicine, cytokinins have an anti-aging effect on human cells too. They prevent cells from undergoing degenerative changes.



10) IMPROVES IMMUNE SYSTEM

Coconut water boosts the immune system and helps fight infections. It contains Lauric acid – a medium-chain fatty acid -and is anti-fungal, anti-viral and anti-bacterial. Three in one!



fot. Zuzanna Żmihrowska; Kasia Wolska; Anita Nawarkiewicz

PRESS DAY | SPRING SUMMER 2016


Spring Summer 2016 collection. New collection. Well... for us not so new;) There is a long way before we can share results of our hard work with you. Creation process starts over year before it arrives at stores. We collect inspiration (our favorite part <3) travelling all over the world, doing stuff we love. Then for months we design, improve, test, redesign. When collection is formed we produce samples we send to our distributors all over the world and the production process starts. We just can't wait to share it with you! There is nothing more important than the feedback we get from others. It is such a pleasure to finally share our LOVE with you - collection SS16  ♥  

Photos: Bax | Łukasz Porębski

LOOKBOOK FEMI PLEASURE SPRING/SUMMER | 2016 part I




Sun, surf, sand, LOVE
Our new loobook destination - San Sebastian has everything is best about summer - waves... and surfers to watch ;) Without a doubt we chose this place for our spring/summer 2016 campaign. Not only paradise islands have sun, sand, ocean, beaches and palm trees. San Sebastian has a lot more to offer and so has Femi new collection 

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